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Fountainhead Business Leadership, Strategy, Ideation, Implementation
Rajan L. Narayan

Driving mantra: उद्योगम पुरुषा लक्षणम/ Industriousness is the hallmark of a person

Profile: President and CEO of a MNC. He who has walked the talk.

20 years in the field of Marketing & Advertising

I began career with Business India, then turned entrepreneur at 23, successfully running a company marketing office décor. This was followed by a self-funded MBA, during the course of which was born, a love for advertising.
That passion carried through a career in agencies such as: Ogilvy & Mather, Lintas, McCann, FCB and finally Quadrant.
I am proud to have helped build brands across diverse categories and companies including: Philips, TVS, BPCL, Asian Paints, Oberoi Hotels, Shaw Wallace, Siemens, L’Oreal, Vaseline, BPL Mobile, HSBC, GSK, Nerolac Paints, Sundrop Oil, Birla White, Bluestar, Sansui, Kenstar, Mahindra First Choice, Voltas, TBZ, Future Group, Spar/Foodland, Godrej Consumer Products, Tata MF and more.
Besides advertising and communications, I have provided strategic advice to clients on distribution strategies, new product launches, entering new markets, rural marketing, consumer research, media planning, web, digital and social media marketing.

Skills: Ideator, Author, Strategist, Planner, Doer.
Solution areas for clients


> Business creation

> Communication/ strategy/ brand/ ideation workshop planning and conducting

> Business vision and strategy development

> Brand portfolio strategy creation

> Creative ideation and concept generation

> Market entry strategies

> Blog strategy development

> Plan B development

Skills: Marketing and Communication Specialist
Solution areas for clients


> Marketing plan creation

> Consumer research planning

> Qualitative research facilitation

> Insight mining and consumer profiling

> Creative brief and communication strategy development

> Multi-media strategy and advertising plan development

> Digital and non-tradition strategy development

Skills: Implementation, feedback and delivering on objectives
Solution areas for clients


> Provide leadership in plan implementation

> Project implementation plan creation

> Setting project timeline and charting key milestones

> Alliance identification and tie-ups

> Sourcing, briefing, negotiating as a part of vendor development

> Course correction tactics

> Scaling up and revisions

To know how The Lonely Cloud Consulting can grow your business for you, write to:
rajan.narayan@thelonelycloudconsulting.com
Contact Us

309/E, Crystal Plaza, New Link Road,Opposite Infiniti Mall, Andheri West,Mumbai 400053.

Phone: +91.9870390949

rajan.narayan@thelonelycloudconsulting.com
Company Info

The Lonely Cloud Consulting is a Strategic marketing/ communication/advertising consulting and implementation services specialist company.
Services

We have special expertise in brand growth and marketing strategies.
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